Dance Fitness Brand Developer Checklist
Dance Fitness Brand Developer Checklist
Brand Identity Development
Define brand mission, vision, and values
Design logo and select brand color palette
Develop brand tone and messaging guide
Market Positioning
Conduct competitor and audience analysis
Create unique value proposition (UVP)
Define ideal customer avatar (ICA)
Program and Product Development
Design class formats and training programs
Develop instructor certification path
Create branded music, apparel, and merchandise
Digital & Social Presence
Launch branded website and funnel pages
Set up social media platforms
Create content calendar for brand awareness
Business Growth Strategy
Build partnerships with gyms and instructors
Launch affiliate or ambassador program
Monitor KPIs and adjust branding strategy